On Page SEO Guide Google Ranking Improve Karne Ka Tarika

Mene apne pichle blog me Anchor Text ka zikr kya tha lekin is blog me total On-Page SEO k bary me btata hon. On-page SEO boht bari field h, is me zyada tr jo cheezen h wo yehi h k hm sirf or sirf Google or users dono ko short c bat me pori bat samjha sky. Jesy k jb hm domain buy kre to Google or user ye smjh jay k ye website ka URL ya domain ks bary me bat krna chah rha h ya hme ks bary me btana chahta h. Jab wo hmary meta title p ay to usy pta chal jay k ye ks bary me h. Sab ki sab cheezen metas, apke content, uske bad apke keywords ki selection, tags, canonical, canibalization p depend krti hain. Aur b itni cheeze han k on-page khtm hi nhi hti q k apki ranking ka boht bara hisa meri nzr me 90% ab apki on-page p depended h.

Meta Tags & URL Optimization

Meta tags or URLs ka sahi istemal On-Page SEO me main role ada krta hai. Meta Title ka faida ye hai k wo user or Google ko pehlay hi indicate kr deta hai k page kis bary me hai. Title short, descriptive or engaging (55 to 60 characters) hona chahiye, aur us me primary keyword zaroor shamil hona chahiye. Meta Description (145-160 characters) bhi utni hi important hai kyunki ye user ko click krne k liye attract krti hai. Ye short summary honi chahiye jo keyword-rich ho or user intent ko match krti ho.

URL Optimization

SEO-friendly URLs bnana boht zaroori hai. URL ko short, meaningful or keyword-rich bnao. Behtreen practice ye hai k URLs me unnecessary words remove kro, hyphens (-) use kro instead of underscores (_), or dynamic parameters avoid kro.

• Example:

example.com/p=12345 (Wrong Practice)

example.com/seo-strategy-guide (Right Practice)

Mera related blog: Meri 4 Saal Ki SEO Journey: Internship Se Project Manager Tak Ka Safar

Content Optimization

Content optimization ka matlab sirf keywords dalna nahi balki aise content likhna hai jo engaging, valuable aur SEO-friendly ho or user ko apne sath jor k rkhy ye na ho k user ay or without read kye chala jay. Google hamesha high-quality, relevant, aur user-friendly content ko prefer krta hai. Achi content optimization ki kuch behtareen practices yeh hain:

1. Keyword Placement: Primary keyword ko title, first 100 words, headings (H1, H2), aur conclusion me zaroor include kro.

2. LSI Keywords: Sirf ek hi keyword bar bar dalna achi practice nahi. LSI (Latent Semantic Indexing) keywords use kro jo tumhare main keyword se related hon. Jitny zyada ho sky LSI keywords use kren. Ab iska ye matlb b nahi k content me keywords hi keywords hon or content kuch b na ho. Natural way me organically jitny keywords ho sky utny use krne chahye.

3. Content Length: Research ke mutabiq 1500+ words wale blogs zyada rank krte hain, magar ye zaroori nahi. Content ki quality maintain kro or topic k mutabiq likho. Agr apka topic 700 words me cover hota h to usko 700 words me hi cover kren usko forceful long krne ki try na kren.

4. Readability: Simple aur easy-to-read language use kro. Short paragraphs, bullet points aur subheadings add kro taake readability improve ho. Google ka aik ranking system jo mene dekha h passage ranking system b h jis me google passage ki soorat me ranking deta h. Uska aik link me neechy mention krta hn.

https://hurrdatmarketing.com/seo-news/what-is-google-passage-ranking/

5. Internal & External Links: Apni website k doosray related pages ka link do (internal linking) aur high-authority websites ki references do (external linking) taake credibility barhay.

6. Image Optimization: Images ka sahi istemal SEO k liye bohat zaroori hai. Alt text zaroor likho, jo image ko describe kare or keyword bhi shamil ho.

7. Engagement Elements: Videos, infographics, or interactive content add kro jo user experience improve kare.

Internal Linking vs External Linking

Internal Linking aur External Linking dono On-Page SEO ka important hissa hain. Lekin in dono me farq ye hai:

• Internal Linking

Internal linking ka matlab hai apni website k ek page se doosray related page ka link dena. Ye website ki navigation improve krti hai, bounce rate ko kam krti hai, aur Google ko pages ki indexing me madad deti hai.

🔗 Example: Anchor Text Kya Hai? SEO Tips

• External Linking

External linking ka matlab hai apni website se kisi doosri high-authority website ka link dena. Ye credibility improve krta hai aur Google ko signal deta hai k apka content authentic aur well-researched hai.

🔗 Examples:

• Mera Freelancer Profile

• Mera Facebook Profile

User Experience (UX) & Engagement Signals

User Experience (UX) aur Engagement Signals On-Page SEO ka bohot important hissa hain. Google aur doosray search engines sirf keywords aur content ko nahi dekhte, balki ye bhi analyze karte hain ke visitors website par kitna time guzarte hain, unka behavior kaisa hai aur wo kis tarah interact karte hain. Agar users website par zyada der tak rukte hain, multiple pages visit karte hain aur kisi content ko scroll karne ya read karne me interested dikhai dete hain, to Google isse ek positive signal samajhta hai aur ranking improve hone ka chance badhta hai.

Important UX & Engagement Factors:

1. Page Load Speed: Agar page jaldi load hoga to users bore nahi honge aur site par rukenge.

2. Mobile-Friendliness: Aaj kal zyada tar traffic mobile se aata hai, is liye responsive design zaroori hai.

3. Content Readability: Simple aur easy-to-read content user-friendly hota hai.

4. Clear Navigation & Internal Linking: Users easily navigate kar sakein aur related pages tak asani se pohonch sakein.

5. Call-to-Actions (CTAs): Users ko engage karne ke liye buttons ya links jo unhe guide karein.

6. Bounce Rate & Dwell Time: Agar koi visitor sirf ek page dekh kar site chor de (high bounce rate) to ranking effect ho sakti hai. Agar wo zyada time guzarta hai (dwell time zyada hai), to ye acha signal hai.

7. Interactive Elements: Images, videos, quizzes aur infographics UX ko behtar banate hain.

Jitna acha user experience hoga, utni hi achi website ki ranking hogi. UX aur Engagement Signals par kaam karna long-term SEO success ke liye zaroori hai!

• Mobile-Friendly Design: Google mobile-first indexing ko priority deta hai.

• Fast Loading Speed: Page 3 sec se kam time me load hona chahiye.

Schema Markup & Featured Snippets

Schema Markup ek structured data format hai jo search engines ko content samajhne me madad deta hai. Iska sahi tarike se istemal karne se website ke search results me rich snippets dikhne lagte hain, jo CTR badhane me madadgar hote hain. Common Schema Markups me FAQ, Product, Article, aur Breadcrumb Schema shamil hain.

Featured Snippets "Position Zero" par show hone wale highlighted results hote hain jo kisi query ka direct answer dete hain. Ye paragraph, list, table, ya video format me ho sakte hain aur voice search ke liye bhi kaafi helpful hote hain.

Schema Markup aur Featured Snippets ko sahi implement karne se website ki visibility aur authority dono improve hoti hain.

Canonical Tags & Keyword Cannibalization

• Canonical Tags: Duplicate content issues se bachne ke liye zaroori hain.

• Keyword Cannibalization: Ek hi keyword ke multiple pages pe rank hone se bachna chahiye, warna Google confuse ho jata hai.

Final Thoughts (Conclusion)

On-Page SEO ek important aur ongoing process hai jo sirf keywords ya meta tags tak mehdoood nahi, balki har wo cheez shamil hai jo Google aur users ke experience ko behtar banaye. Sirf content likh dena kaafi nahi hota, usko sahi tarah optimize karna, readability improve karna aur user engagement barhana bhi zaroori hai.

Agar tum in sab techniques ko follow karoge—jaise Meta Tags, Content Structuring, Internal & External Linking, User Experience, ya Schema Markup—tumhari website ki ranking behtar hone ke chances barh jayenge. SEO ek dafa ka kaam nahi, balki continuous process hai, jisme naye updates aur best practices ko follow karna zaroori hota hai.

Meri koshish hai ke jo bhi knowledge mujhe mili, wo sab tak pohonchayun taake har banda skillful bane aur apni website ya career improve kar sake. Agar tumhe koi bhi madad chahiye ya koi sawal ho, to comments me pooch sakte ho—main madad karne ke liye hamesha tayar hoon!